As a real estate agent running a thriving business, it can be easy to get caught up in the demands of your role as a leader. After all, your confidence and tenacity set an example for the rest of your team.
But when you start to neglect the essential, day-to-day aspects of your business (aka. the roots), you might notice that problems start to arise. Are your systems aching for an upgrade? Do you feel like there’s a gap in communication between various members of your team?
Here’s how to restructure the roots of your real estate business to increase sales, streamline productivity, and encourage your employees.
Do your employees feel like they can come to you, no matter what challenges they’re facing? If not, then this is a good opportunity to reevaluate the way you communicate with your team (and the way they communicate with each other).
It all starts with an invitation.
Hold a meeting and kindly ask your team members to share what area(s) of their role they find problematic or challenging. How can you better support them, and what changes do they feel would help alleviate their day-to-day inefficiencies?
By allowing your team to voice their concerns, you acknowledge that you value their opinion and give them a greater sense of purpose. As a bonus, you’ll also become privy to weak points in your business that may have otherwise gone unnoticed.
When you first started your business, it’s likely that you had to do a little (or a lot of) improvising. With growth comes challenge; a true leader knows the importance of being able to think on their feet. Now that your business is soaring, you have the time, space, and ability to revisit the systems you set in place during the infancy of your business.
Take a deep dive into your onboarding process. When you hire a new employee, do you have all the necessary forms and checklists to quickly integrate them with your team? Proper onboarding systems can make hiring a breeze, but moving forward without them could create countless challenges for both you and your new hire.
We often water the base of a tree, not realizing that as the tree grows, so do the roots. Take a step back and ensure that you’re paying attention to the foundation of your business. If you’re not sure what systems you need for your business, schedule a free clarity call with Laura Sims, our systems specialist.
One of the biggest stressors for any real estate business is frequent turnover. Believe it or not, your success hinges on building a team that both trusts and supports you – even if you don’t have time to meet with them every week.
If you’re experiencing high turnover or feel as though your employees lack motivation, you’re not alone. This is one of the most common problems that real estate business owners face with regularity.
So, what’s the solution? Well, that depends on exactly where your turnover is coming from.
Do you feel as though you’re failing to find the right applicants? Then it might be worth hiring a recruiting firm to help you sort through resumes. Maybe you feel like you have the right team members, but you’re struggling to keep them engaged? Real estate coaching could be the perfect fit.
If you aren’t sure exactly why you’re experiencing high turnover, click here to schedule a free clarity call with the team at Kathleen Metcalf. They’ll help you ascertain what aspects of your business might be keeping you from reaching greater heights with your real estate team.
When things get challenging, head back to your roots. The best (and most successful) leaders continue to evolve and adapt, year after year.
KATHLEEN METCALF
Coach, Hiring & Retention Consultant, Hire LAB Co-Founder
Continue the conversation with her here.
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